Partnerships
Development capacity for your brand
We work with brand owners, distributors, veterinary practices and retailers building or improving a product line — with substantiation that stands up to scrutiny.
Partnership models
Four ways to work with us
Private label
We develop a product line under your brand, from formulation and specifications through to a production-ready dossier with a qualified manufacturing partner.
Co-development
Your team and ours work on a new product together, bringing market knowledge and formulation expertise together from the first sketch onwards.
Reformulation
We assess an existing product and propose improvements to composition, substantiation, cost price or labelling.
Advice and second opinion
A defined assignment: review of a formulation, a claims check, or support with the documentation of an existing line.
How it works
From first conversation to dossier
Introduction
An exploratory conversation about your market, audience and ambition. No obligation, treated in confidence.
Proposal and scope
We set out scope, timeline, responsibilities and terms in a clear proposal.
Development
The development process runs its course, with fixed moments at which you help decide on direction.
Handover
You receive the complete dossier and we support the start-up with the manufacturing partner.
Who we work with
Partners we enjoy working with
- Brand owners building their own line for dogs or cats
- Distributors looking to deepen their assortment
- Veterinary practices and chains with their own product line
- Retailers and e-commerce businesses with private label ambitions
Ready to start?
Send us a short description of your plan. You will receive a substantive reply within a few working days.